Case study Petosan®
World leader in pet dental care

Petosan® is an organization that works worldwide to improve the dental health of pets. To this end, several breakthrough innovations have been developed that have transformed pet oral health care in more than 50 countries.

The market situation

The Petosan® product range is supplied by a network of distributors throughout Europe to veterinarians, pet stores, garden centers and hardware stores. Contacts with the European distributors have been maintained from the Netherlands since 2016.

The challenge

Petosan®'s home market is Norway. As Norway is not a member of the EU, this caused a lot of paperwork and often long waiting times at customs. The products are now delivered in bulk to the Netherlands, stored by HCM and shipped to distributors by order to avoid customs delays and structurally shorten lead times.

The solution

Petosan® delivers the goods in bulk to HCM. An Article 23 Customs license ensures that no VAT is due in advance. Petosan® prepares packing slips based on the orders, based on which HCM creates order pick lists and verifies that the products are shipped first in/first out to ensure the best before date of the oral care products. HCM packs orders in protective shipping packaging and ensures that shipments are delivered quickly by UPS to distributors throughout Europe.

The results

The European distributors of Petosan® usually receive their orders anywhere in Europe within two to three days. The customer receives by return the track&trace codes which are sent to the distributor the same day in combination with the invoice. Delays practically never occur anymore and if they do, they can be solved very quickly....

Petosan puppy pack